

Expected Change in Programmatic Spending in 2015 According to Tech Marketers in North America* (% o
Methodology: Data is from the November 2014 IDG Research Services report titled "Tech Marketing Priorities." 203 senior tech marketing...


Total Media Ad Spending Worldwide, 2013-2018 (billions and % change)
Methodology: Estimates are based on the analysis of various elements related to the ad spending market, including macro-level economic...